The Securities Commission Malaysia and Bursa Malaysia have launched the MY Value Up Programme to help listed firms strengthen long-term value and improve investor appeal.
Aligned with the Capital Market Masterplan 2026 to 2030, the initiative encourages public-listed companies to take a more deliberate approach to value creation and communicate their growth plans more clearly.
Companies under the programme will be encouraged to articulate and disclose their medium- to long-term strategies more clearly to support better engagement with domestic and regional investors.
The launch follows an engagement session involving chairpersons and C-suite executives from the top 88 public-listed companies, as well as capital market industry leaders.
These companies account for 80% of the total market capitalisation of firms listed on Bursa Malaysia, with each having a minimum market capitalisation of about RM4 billion.
The session focused on the role these companies can play in strengthening Malaysia’s corporate valuation and overall market attractiveness.

SC Chairman Dato’ Mohammad Faiz Azmi said,
“The new Masterplan sets a bold vision for a more dynamic and competitive capital market. Our goal is to move together from a culture of mere compliance to one of active value creation.
It is an opportune time for our leading PLCs to widen their lens and benchmark themselves against the best in class not just domestically but also regionally and beyond.”

Bursa Malaysia Chief Executive Officer Dato’ Fad’l Mohamed said,
“The MY Value Up programme is designed to elevate the visibility and market recognition of underlying corporate performance among participating public listed companies.
Working together with the Securities Commission Malaysia and the wider market ecosystem, Bursa Malaysia will advance this effort by strengthening market signals for listed companies through clearer articulation of strategy, stronger performance discipline and deeper engagement with investors.”
The engagement session will be followed by technical workshops to gather feedback from participating companies and help refine the programme.
A guidebook outlining expectations under MY Value Up is set to be released in the first half of the year.
