During the launch of the 9th BankTech Asia at Kuala Lumpur Convention Centre, iPayLinks’ SEA Regional Head, Tang Wai Zhuan announced the group’s strategic decision to expand into the Southeast Asia’s market, with Malaysia being the maiden market and ASEAN headquarter.
“For the next five years, Southeast Asia is our key focus and we will focus on Malaysia’s market before expanding to other Southeast Asia countries like Singapore, Indonesia and Thailand.” said Tang in his opening speech during the launch of the 9th BankTech Asia.
He added, “We’re committed to share mature commercialization strategies with Malaysian Financial Institutions, based on our past experience and success cases in China. We are optimistic in translating the same success we achieved in China within the Malaysian market.”
Established in 2015 in Shanghai, iPayLinks is a global Cross-Border Fintech service provider. The company is primarily involved with payment settlement solutions, mobile payments solutions, and development of e-payment technology for cross-border and domestic companies in e-commerce, travel and digital entertainment industries.
In the short span of 2 years since its inception, iPayLinks has undergone staggering growth. In China, iPayLinks is the second largest 
payment provider for VISA with monthly transactions value of over USD 100 million. Currently, iPayLinks has over 100 payment channels (Visa, Mastercard, Alipay, Wechat Pay etc.) in over 200 countries across the world and servicing blue chip customers such as Ctrip, Allianz and others.
Tang added that with these assets and networks, iPayLinks is confident that they can play a key role towards transforming Malaysia and subsequently other SouthEast Asia countries into cashless societies.
In a vote of confidence, regional private equity firm with headquarter in Malaysia, Kairous Capital has invested in iPaylinks. Mr Joseph Lee, Managing Partner, Kairous Capital, stated in the press conference that they are fully behind iPayLinks’s strategic plan and is committed to not only being iPayLinks’s investor but also their ASEAN expansion partner.
“In the last 6 months, iPayLinks and Kairous Capital has been in talks with the local banks, large merchants and strategic partners regarding our unique solution and through these talks we learnt that our services are indeed mission critical for the ASEAN market. iPayLinks has the capability to fulfil these needs from its readily available technology. Therefore, we are very confident towards iPayLinks’s venture into the Southeast Asia markets.” Lee added.
This is iPayLinks’ first public statement of their corporate objectives, which was announced at the 9th BankTech Asia, an annual gathering of banking technology and fintech professionals alike.
This article was first published on fintechnews.sg
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