E-Wallets Payments

You Can “Setel” More Than Just Fuel at Petronas With New In-Store Payment Feature

by Fintech News Malaysia September 24, 2020

Setel, Petronas’ e-payment solution that enables fuel purchases directly from mobile devices, has expanded its services with the addition of the Deliver2Me feature for in-store cashless payments.

Deliver2Me allows Setel users to purchase selected items from participating Kedai Mesra outlets and have it delivered directly to their vehicle while refueling. Targeting those on-the-go, Deliver2Me aims to offer customers a convenient way to shop without having to leave the comfort and safety of their vehicle.

For those who prefer the full shopping experience, Setel has introduced a cashless payment system at 800 participating Kedai Mesra outlets through the Setel Wallet.

Customers will not only be able to earn Mesra points, but also perform points redemption directly through the application.

Iskandar Ezzahuddin

“At Setel, we’re constantly pushing boundaries to deliver a seamless and frictionless experience to our customers beyond fuel. For instance, customers no longer need to wait in line after refuelling to grab a cup of coffee and nasi lemak through Deliver2Me. Today, we are pleased to offer greater convenience to over 1.5 million Setel users through our cashless payment system in Kedai Mesra. This is just a stepping stone in our journey of expansion as we add more intuitive features tailored to individual customers, in line with PETRONAS’ growing offerings,”

said Iskandar Ezzahuddin, Chief Executive Officer of Setel.

Deliver2Me is now available at six participating Petronas stations in the Klang Valley and will progressively roll out to all Setel-enabled stations nationwide starting the first quarter of next year.

Setel is available at over 900 Petronas stations nationwide and it is free on iOS and Android via the Apple Store, Google Play Store and Huawei AppGallery.

The presence of in-vehicle payment wallets in the Malaysian market is still in its infancy for the time being. However, a recent study by Juniper Research found that the value of in-vehicle payments is set to witness staggering growth from $543 million in 2020 to $86 billion in the next five years.