360F and FI Life Launches Personalised Advisory for Insurance and Investment Plans

Singapore-based fintech company 360F and Fi Life, a Kuala Lumpur-based insurtech, have collaborated to introduce the new 360-NeedsProfiler to the Malaysian market.

This online tool allows users to self-discover their financial needs based on Malaysian demographic and mortality data and 360F’s personalised prediction algorithms which enables data-driven and scalable advisory.

Choosing suitable protection and investment products can seem daunting to many consumers. Product comparisons are difficult, especially when protection elements are combined with investment ones.

By answering nine non-intrusive online questions, they said users will receive a succinct customised report that quantifies in percentage terms what are the most important protection needs of the user, whether be it life, critical illness or disability protection. Another available option is the wealth accumulation needs of the user.

Consumers can seek out separate protection and investment plans that address their needs with the 360-NeedsProfiler.