Payment solutions provider GHL Systems has entered into a partnership with ShopBack to offer Malaysian consumers enhanced payment options and cashback rewards.
This collaboration is set to benefit over six million shoppers across the country, allowing them to earn cashback rewards and access exclusive promotions at GHL-powered retail outlets.
Through this partnership, consumers can utilise GHL’s extensive payment network to earn rewards via ShopBack.
Shoppers can now scan a QR code from the ShopBack app at participating stores to make payments and receive cashback.
Additionally, users can explore in-store promotions through the app before finalising their purchases.
Kevin Lee, CEO of GHL Malaysia, said,
“As Malaysia and the ASEAN region’s largest electronics payment provider, GHL’s partnership with ShopBack leverages the strengths of both parties in a win win scenario that empowers both merchants and shoppers alike.
For shoppers, the appeal of spending more leading to them earning more can be a powerful motivator. As such, while consumers enjoy a more rewarding shopping experience, merchants also benefit from increased in-store spending and customer retention.”
Vincent Wong, General Manager of ShopBack Malaysia, added,
“ShopBack, the region’s leading shopping and rewards provider, partners with top brands across categories such as fashion, electronics, groceries, and lifestyle.
Together, we will enhance the overall shopping experience for Malaysian consumers, enabling them to not only earn cashback, but also easily offset payments with their cashback earned. This partnership also offers merchants a powerful marketing solution to attract and retain high-value customers.”