RHB Banking Group has pledged close to RM1 million over three years to support initiatives under the Government of Malaysia’s Santuni MADANI programme.
The commitment begins with the adoption of Kampung Gudang Garam in Segamat, Johor, as its pilot community.
The initiative falls under the “Satu Pemimpin Satu Kampung” framework and is part of efforts to foster greater public-private sector collaboration in uplifting underserved communities.
Santuni MADANI, introduced under Prime Minister Datuk Seri Anwar Ibrahim’s administration, reflects the national push toward inclusive growth and social equity.
RHB’s contribution will support two focus areas: the development or improvement of essential infrastructure along with market-relevant upskilling or reskilling, and poverty alleviation through financial literacy, healthcare access, and education support for B40 families.
These initiatives align with the programme’s core values of compassion, inclusion, and progress.
The group said its engagement in Segamat is part of a broader social impact agenda aimed at empowering 2.5 million individuals and businesses across ASEAN by 2027.
RHB Group Managing Director and CEO Dato’ Mohd Rashid Mohamad said,
“At RHB, we are deeply committed to the principles of the MADANI framework, which champions inclusive growth and community resilience. Our adoption of Kampung Gudang Garam under the ‘Satu Pemimpin Satu Kampung’ initiative is not just a symbolic gesture – it reflects our pledge to walk alongside the communities we serve, starting with Kampung Gudang Garam, Segamat and expanding across Malaysia.
We believe meaningful progress comes from strong partnerships with the communities. Through our collaboration under Santuni MADANI, we hope to contribute to a more equitable and empowered Malaysia, where every community has the opportunity to thrive.”
Featured image: [From left] Tuan Bardin bin Uteh, Chairperson of Kampung Gudang Garam Mosque, Tuan Noor Hisham bin Mohd Noor, Imam and Village Chief of Kampung Gudang Garam, Dato’ Mohd Rashid Mohamad, Group Managing Director/Group Chief Executive Officer of RHB Banking Group, and Mohamad Efendi bin Abdul Razak, Regional Director, Southern Region of RHB Banking Group, at Kampung Gudang Garam in Segamat, Johor.
