Visa has launched two premium card tiers in Malaysia as affluent customers spend more on travel and lifestyle experiences.
The new Visa Infinite Privilege and Visa Infinite Private cards expand its existing offering into a three-tier range.
Each tier comes with a different level of benefits and services. Visa Infinite offers everyday benefits alongside travel and lifestyle rewards.
The Privilege tier provides access to a broader selection of experiences, while the invitation-only Private card targets ultra-high-net-worth individuals.
The cards also support higher transaction limits, smart authorisation, cross-border issuance and round-the-clock security.
Cardholders can access Infinite Tastes: Beyond the Menu, a chef-led dining programme focused on Asia Pacific.
Visa Destinations also offers selected travel experiences and access across international markets.
“As the affluent segment continues to evolve, financial institutions have an opportunity to move beyond traditional premium propositions and deliver more relevant, differentiated experiences.
The refreshed Visa Infinite suite gives our clients greater flexibility to meet these diverse needs and build relationships with customers as their lifestyles and expectations evolve,”
said Jason Phua, Head of Clients, Visa Malaysia.
Featured image: Edited by Fintech News Malaysia, based on image by Visa
