SeaMoney, the financial services arm of Shopee’s parent company, has partnered with Zurich General Insurance Malaysia to introduce a new personal accident insurance plan.
This initiative aims to make insurance more accessible and affordable for Malaysians, offering protection against sudden accidents and injuries.
The insurance plan is available for purchase through the Shopee app, starting at RM1.67 per month. Annual plans are priced at RM20 for the Basic Plan and RM50 for the Gold Plan.
The Basic Plan provides coverage of RM18,000 for accidental death and permanent disablement, along with hospital expenses up to RM50 per day for 15 days.
The Gold Plan offers RM40,000 coverage for accidental death and permanent disablement, hospital expenses up to RM50 per day for 60 days.
There are also additional benefits such as RM50 per day for 60 days in case of hospitalisation due to vector-borne diseases and RM500 for funeral expenses in the event of accidental death.

To celebrate the launch, users who purchase the Gold Plan will receive an automatic 25% discount.
Payment options include flexible instalment plans of up to 12 months through SPayLater and rebates using Shopee coins.
The new insurance plans can be purchased via the Shopee app by navigating to the “My Insurance” section and selecting “Personal Accident.”

Alain Yee, Head of SeaMoney said,
“With a population that grows increasingly digitised, Malaysians of varying demographics now have access to a variety of digital services that ease their daily lives.
At SeaMoney we aim to lower the barriers to entry for financial services, including personal insurance, and we are grateful to have Zurich Malaysia join us in this endeavour to make insurance more accessible and affordable for all Malaysians.”

Junior Cho, Country CEO/Head of Zurich Malaysia, said,
“We’re delighted to bring our Zurich Edge proposition to SeaMoney, enabling a seamless, personalised and more relevant user experience.
We look forward to working together to keep more Malaysians safe and protected from unforeseen situations.”
This partnership with SeaMoney follows Zurich’s recent collaborations with AEON Bank, GXBank, and Bank Islam, further expanding their reach and accessibility.
Featured image credit: Edited from Freepik