Ex-BNM Governor Muhammad Ibrahim Leads Agrochem Firm’s ‘Superapp’ Launch

Ex-BNM Governor Muhammad Ibrahim Leads Agrochem Firm’s ‘Superapp’ Launch

by October 25, 2023

Agrochemical company Hextar Technologies Solutions (HexTech) has made its foray into fintech with the roll out of its mobile app called MoneyX, according to The Edge Malaysia. RM100 million was reportedly invested to build and promote the MoneyX app.

Touting it as a “superapp”, MoneyX is a personal finance management app that enables users to track their income, expenses, and investments in one place.

The app also leverages AI to provide users with personalised and ongoing financial product suggestions and updates tailored to the user’s needs.

Additionally, users will be able to store important documents like bills, insurance policies, and agreements in a secure digital vault. The app also has a feature that serves to remind users about upcoming payments and renewal deadlines.

MoneyX has partnered with 14 financial services providers, including Alliance Bank Malaysia, Hong Leong Bank, and Standard Chartered Bank Malaysia, to aggregate their services on the app.

HexTech is currently working on enhancing the mobile app and integrating all key potential features by the end of 2024 with the aim to onboard one million users by then.

The company had previously announced the appointment of former Bank Negara Malaysia’s governor Tan Sri Muhammad Ibrahim as its new chairman.